Al Jones Corporation Seeks Brand License Agreements
Phoenix, AZ, USA – January 15, 2015 – Al Jones Corporation, developers of the popular song lyrics trivia game app, Lyrics Guru®, today announced at its headquarters, plans to grow its licensing business. Al Jones Corporation seeks to partner and establish licensing agreements with trusted companies such as Hasbro, Inc. (NASDAQ: HAS) and Mattel, Inc. (NASDAQ: MAT), manufacturers of board and card games. In addition, it seeks to partner with 19 Entertainment, producer of entertainment properties for television with a focus on music.
Hasbro or Mattel would manufacturer a Lyrics Guru-themed deck card game and 19 Entertainment would produce a Lyrics Guru® themed television game show. Additionally, apparel partners would focus on an extended line of Lyrics Guru® themed merchandise.
With the rising popularity of the free song lyrics game, Al Jones Corporation has created a long-term growth strategy for its brand. In addition, in 2014 prior to the development of the app, Al Jones Corporation recognized that adult women comprise of the largest gaming demographic. In response, it actively portrays women gamers in the app’s advertisements.
“Studies show that over 50% of gamers are women. This demographic is not adequately represented. We plan to change that!” said Al Jones, President, Al Jones Corporation. Commenting on the popularity of trivia game apps, He said, “Al Jones Corporation has the first-mover advantage in the development of the real-time song lyrics trivia platform, Lyrics Guru®, where the player receives series of song titles with lists of words and the player must match the correct word found within the lyrics of the song.”
On February 8, 2015, at 6:08 p.m., CST, consumers will get the free song lyrics game on Google Play as well as the App Store for their Android and iOS mobile devices respectively. “We wanted to coincide with the pre-Grammy gala and other events for the 57th Annual Grammy awards held that same day,” said Jones.
More information: http:http://www.LyricsGuru.mobi/
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About Al Jones Corporation:
Al Jones Corporation, founded in 2012, develops user-friendly games. Head-quartered in Phoenix, the team includes artists, graphic designers, musicians, programmers, and a logophile and former talk radio program producer who loves and is passionate about words, lyrics and songs that tell a story. Al Jones Corporation developed Lyrics Guru®, the first cross-platform and real-time song lyrics trivia game, where the player receives series of song titles with lists of words and the player must match the correct word found within the lyrics of the song.« Back to list